As promised here is my post about standard advertising rates. I just got it in before the beginning of a new week.
For those of you who may be looking for exact rates to simply plug into your media kit, this post won’t help you only because there are so many factors to weigh first before coming up with precise ad rates such as your monthly page views, unique visitors, reader loyalty, your popularity in your niche, and ultimately how much you want to earn. I do give some hypothetical examples for blog rates later for reference. The first thing I will say about numbers, though, is your rates should always be two digits. Promise me you won't set your ad rates under $10 unless you are talking about CPM rates. Deal? Some mom bloggers set their rates too low thereby underselling themselves. Read more.
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Saturday, July 12, 2008
Advertising Rates for Mom Blogs
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1 comments:
Thanks so much Jennifer. I've been waiting on this and it did not dissapoint! You've given me a few things to think about and a few things I need to do. I'm glad I didn't go with an ad network, that's for sure :)
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